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Our approach to survey compliance

The information our surveys provide is so important to New Zealand, that taking part is a legal requirement (see the Statistics Act 1975).

However, we know most people take part willingly, especially if they understand the value of what they’re contributing to and the process is as easy as possible. This is why we have refreshed our approach to survey compliance – as shown in the following model – which shows how we will encourage and help survey participants to comply with survey obligations.

Diagram showing our approach to survey compliance. We inform by building awareness and compliance, and showing the value of what we do. We motivate by building relationships and acknowledging the value of participants' contributions. We facilitate by managing burden and using feedback to improve. And if we have to enforce, we are fair but firm.

Statistics NZ is committed to helping people meet their obligations by making compliance as easy as possible. As shown in the centre of the model, we will:

  • ‘inform’ by making sure you have the right information, at the right time – information about who we are, why we do what we do, and what it means for you
  • ‘motivate’ by highlighting the value of contribution and the information produced, so that people are internally motivated to take part
  • ‘facilitate’ by helping those who find it difficult to take part, for whatever reason (and acknowledging that sometimes participation may not be possible)
  • ‘enforce’ by identifying those few who have decided not to do their share, and applying the law fairly but firmly (which ultimately may involve our prosecution policy).

The surrounding eight statements (eg ‘Build awareness of Statistics NZ’) describe the key approaches that support our four core actions, while the three universal messages on the left complete the model.

This approach to survey compliance reinforces the commitments we’ve made in our survey charter.

Statistics NZ survey charter gives you more detail about what you can expect from us, how you can help us, and what to do if you have any complaints, concerns, or other feedback.

 

Page updated 15 March 2016

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